brands
about
aka
aka sports group is a premium, active lifestyle sales and marketing agency based in Toronto, Ontario. We are a small and nimble agency, choosing to keep our brand portfolio tight and focused to give every line the attention it deserves. Our goal is to build and maintain excellent relationships with both our brand partners and with retailers in the footwear, outdoor and lifestyle channels.
strategy
brand strategy
We partner with brands that are leaders in their category.
Retail Channels. Identify and maintain a clear distribution & product segmentation strategy to partner with the right retailers.
Brand Affinity. Identify and align with the best retailers to find the right audience for your brand. The right product in the right place.
Build Momentum. Identify opportunities for success with key accounts and independant retailers in the Canadian marketplace.
Brand Presence. Show up at key trade shows to connect with influential buyers from the best shops across Canada.
retail strategy
retailer relationships
We have excellent relationships with the best retailers in Ontario within the Footwear, Outdoor, Bike and Lifestyle specialty channels. This gives us the reach required to identify opportunities for your brand, and partner with the best retailers to enhance the consumer experience.
strategic planning
Set up for success. We work collaboratively with our retailers to plan seasonal sales cycles, manage inventory, launch marketing activations and provide staff education on an on-going basis.
digital partners
Consumer engagement. We create an omni-channel retail experience, actively utilizing brand marketing assets to maintain a strong digital presence on websites and social media and drive sales both in-store on online.
communication
The cornerstone to success with your brand. We strive to be reliable business partners, providing continuous communication and immediately executing on marketing and sales opportunities.
active engagement
We work in the field. We actively engage with our retail partners to promote our brands and nurture key relationships. You'll find us at store events and industry trade shows.
